Ready to Make Your Expertise or Brand Media-Worthy?
Media coaching + brand storytelling (from someone who’s been on the other side of the pitch!).
Whether you want more clients, more money, or just better stories to tell at cocktail parties... it starts here.
Hey there!
I’m Nicole Petreshock.
I’m a two-time Emmy-winning TV Producer turned Executive Coach & Media Consultant… which is a fancy way of saying: I’ve spent 25+ years helping experts and brands like you elevate your work to household name status by harnessing the power of earned media.
Before I started coaching entrepreneurs and thought leaders, I was the one behind the scenes working for people like Oprah, Dr. Phil, Steve Harvey, and House Hunters—vetting, producing, and coaching thousands of first-time guests for national television.
Most of them weren’t polished. Some were nervous wrecks. Almost all were shocked by the tsunami of credibility, clients, and even cash that came their way after a single TV appearance.
Some even went so far with their media work that they ended up with their own shows. (Yes, really. And no, they didn’t start out famous.)
Whether you're just aiming to reach more people, book more clients, or make the leap to household name - we’ll make it doable (and super fun!)
The $44 Reality Check That Might Just Change Everything.
Are you ready to create some real momentum in the media ?
Let’s figure out what’s working for you, what’s not, and what could be quietly repelling producers and editors from reaching out (yep, it happens).
I will personally look at your online presence page by page, and send you a custom-made video with straight-shooting (yet gentle!) tips to help you stand out and get the media coverage that has the power to change everything.
It’s called The Media Success Audit, and it’s a $44 game-changer that can be yours in less than 2 business days.
Weekly space is limited - book yours now!
Whether You’re Running a Business, or the Business is YOU…
Being Featured in the Media is STILL the Best Way to Shortcut Your Success.
Unless you have a ridiculous amount of spare time, you’re naturally hilarious, or you truly, deeply love social media — I’m going to ask you to do something revolutionary — forget chasing the social media algorithm.
I’m not kidding.
TV appearances are still the ultimate credibility and visibility shortcut, and give you the biggest bang for your effort, which lasts LONG after your segment is over.
The (Very Real) Domino Effects of Media Magic…
You go from helping dozens to impacting thousands (or millions!)
Other media outlets start sliding into your DMs
You attract more followers, subscribers, and ideal clients
Your media clips & logos create instant trust on your website, social media, and email marketing
Aligned brands suddenly want to work with you (and pay you!)
You meet producers, celebrities, and decision-makers you never dreamed of—which can lead to opportunities you can’t even predict yet
You start getting podcast invites, partnership offers, and surprise “Hey, can you come speak at…” messages
Book deals? Let’s just say, when you’re showing up as the expert, publishers tend to notice.
These are just SOME of the results that big visibility can create! If you’re curious about how the media can work for YOU - you’re in the right place!
Just a Few of the Experts I’ve Produced Over the Years…
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![Group of smiling people standing outdoors with camera equipment, including a tripod and boom microphone, in a wooded area.]()
House Hunters for HGTV
As a Director at House Hunters, I traveled the country 3 weeks out of every month, producing real estate experts (who never imagined being on TV before!). Here I we are on a rainy day in California’s wine country!
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![Group of people posing for a photo, with many smiling and holding drinks. A woman in a gray sweater is prominently in front. A variety of ages and expressions are visible in the diverse group.]()
Oprah: Where Are They Now? for OWN
Working for Ms. Winfrey, field & story producing former newsmakers and celebrity updates was one of the best times of my life. Here, we are toasting to the final episode of Oprah: Where Are They Now?.
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![Three people smiling for a photo, standing close together.]()
Dr. Phil for CBS Paramount
I helped launch Dr. Phil, which later became the #1 show in daytime, attracting up to 7 million viewers a day at our peak. I spent over 5 years producing experts, everyday people, and working closely with brands on holiday giveaway shows, season launches, and special projects like Katrina & Rita specials.
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![Group of people standing together on a television set, with medical-themed background. Some are wearing professional attire, while others wear medical scrubs and lab coats.]()
The Doctors for CBS
I helped launch the first-ever health & medicine talk show The Doctors, where I spent six seasons producing some of the top medical, mental health, fitness, beauty experts and brands. (In 2010 I won my first Emmy Award for the work we did on this show!) Here I am with our hosts and actress Soleil Moon-Frye.
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![Group of people celebrating on stage with an award trophy at an event]()
Daytime Emmys 2010
The hosts & producers of The Doctors, winning our first Emmy for Best Informational Talk Show in 2010! Here is the producing team and host physicians, Dr. Lisa Masterson, Dr. Andrew Ordon, Dr. Travis Stork , and Dr. Jim Sears.
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![Three women sitting at a round table in a restaurant, smiling. The table has drinks, chips, and salsa.]()
Homeowner Justice for HLN
With design experts & hosts, HGTV’s Lisa Laporta and Kelly Edwards after a long day on set.
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![Two women smiling and posing for a photo together indoors.]()
Betty White
Just for fun because it’s one of my favorites - backstage at The Doctors with the legendary, perfect and flawless human, Betty White.
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![Film crew recording people in blue scrubs sitting on concrete blocks outdoors]()
The Doctors: The Crisis in Haiti
After the devastating earthquake in Haiti, our team traveled to Port-Au-Prince where our doctors joined the field hospitals to provide life-saving medical first aid, treatment and surgeries to thousands of displaced residents in dire need of help. This was taken our last day as the doctors shared their final thoughts on the experience.
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![Two people posing for a photo, one holding a cup, with a background that includes partial text and a logo.]()
Backstage at Steve Harvey (with Dr. Stork) for NBC
Having a full-circle moment with Dr. Travis Stork backstage at Steve Harvey in Chicago, where I was Supervising Producer of the Special Projects team.
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![Group of people smiling in formal attire at an event with a crowd in the background.]()
Daytime Emmy Awards with Montel Williams
At the Emmys with talk show legend, Montel Williams.
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![Three people smiling indoors with dartboards in the background. The person on the left wears a puffer jacket, the person in the middle has long blonde hair, and the person on the right wears a pink striped shirt.]()
Pet Talk for NatGeo Wild
Hanging out with extraordinary veterinarians, surgeon Dr. Courtney Campbell and Dr. Tina Olivieri at the Pet Talk wrap party. We had the best time producing health & medical content for pet owners! (Think - The Doctors except for pets!
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House Hunters for HGTV
Directing another episode of House Hunters with fabulous homeowners, an amazing agent and crew somewhere in Missouri — 8 months pregnant with my daughter!
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![Group of people at a restaurant table, socializing and holding drinks, with one person humorously holding a lime slice in their mouth.]()
The FABLife for ABC
A celebration with some producers and hosts of The Fablife — celebrity stylist Joe Zee, lifestyle expert Leah Ashley, and design expert Lauren Makk. We had a crazy time during the launch, producing business, fashion, food, beauty, DIY & home design segments with our talented hosts (and tons of guest experts!)
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Olympic Special for CBS
I absolutely LOVE working with athletes and elevating their brands and platforms! I was thrilled to produce a segment with US men’s swimming gold medalist, Cullen Jones. He partnered with the USA Swimming Foundation to reduce drowning deaths in children of color by creating awareness and free swim lessons in underserved communities.
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![Two women smiling, posing indoors, one with blonde hair and the other with dark hair and hoop earrings.]()
RHONJ's Teresa Guidice
A fun cooking segment I directed in Teresa’s NJ kitchen - her favorite quick and healthy meals for kids.
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Daytime Emmy Awards, 2010
Backstage after our Emmy win - with Executive Producer Jay McGraw, the hosts of the doctors, and producers.
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![A group of five people smiling in casual and professional attire, including lab coats, standing indoors.]()
The Doctors: Lebanon
I had the opportunity to represent The Doctors as a consultant for CBS International in Beirut, Lebanon. I assisted the Lebanese team in launching the Arabic language franchise of The Doctors. It was one of the most unforgettable experiences with the kindest and most welcoming people ever.
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![Three people posing for a photo on a beach with a volleyball net in the background. Two are wearing USA volleyball uniforms, and one is wearing a blue dress.]()
Olympic Special for CBS
I have always been obsessed with the Olympics and telling inspiring stories of athletes, so over the years I have produced several Olympic segments and one-hour specials. Here I am with beach volleyball medalists, April Ross and Jen Kessey, after a shoot in Santa Monica.
Not sure if you’re the kind of entrepreneur or brand that makes sense for media coverage?
Here are some of the experts I’ve worked with over the years!
Physicians & Nurses
Veterinarians
Psychologists, Coaches and other Relationship Pros
Health & Fitness Professionals
Real Estate Agents
Wardrobe Stylists
Beauty Stylists
Home Organizers
Design & Lifestyle Professionals
Legal & Financial Experts
First Responders
Restaurants & Restauranteurs
Animal Trainers & Specialists
CBD Product Developers
Specialty Life Coaches & Consultants
Psychics & Metaphysical Teachers
Motivational Speakers
Parenting Experts
Chefs, Cooks & Mixologists
Insurance Salespeople
…And many more!
If you have an business, a service, speciality expertise, a powerful message, or wisdom to share with the world - there’s a place for YOU in the media.
How We Can Work Together
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The Media Success Breakthrough
Get my eyes on you or your business, and get my personalized feedback and advice on how you can stand out with the producers and reporters that need you!
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Strategy Sessions
Need general advice or strategy help? Want to practice your on-camera skills? Need help creating ideas to pitch the media? Book general strategy sessions to get help with whatever you need!
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Visibility for Businesses & Brands
Need fresh creative eyes on your business’ marketing strategy? We offer creative consulting, producing, and content development for businesses and brands on a mission for greater visibility (& results). Custom packages available!
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Private Mentorship
The ultimate high-touch service for those on the path to becoming recognized thought leaders or brands in the media — beyond. My private packages include media mentorship, executive coaching, and ongoing support over the next 1-12 months.
Expert Opinions
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![Smiling woman, Dorothy Breininger of The Center For Organization, with short blonde hair and red earrings, wearing a patterned top and black cardigan. Organizer on Hoarders tv show.]()
“I would definitely recommend working with Nicole -- I’m telling you, she can help make you a household name like she did for me!"
Dorothy the Organizer, Co-Host, "HOARDERS" for A&E
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"Working with Nicole has opened doors I never imagined and has been transformative in my career. I’m deeply grateful for her mentorship and cannot recommend her highly enough to anyone looking to bring their work and message to television media."
Dr. Sudip Bose, Emergency Medicine Physician, Desert Doc on Amazon Prime
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![Smiling woman, Dr. Sandra Lee, otherwise known as Dr. Pimple Popper, with wavy brown hair wearing a teal top against a turquoise background.]()
"If you have a chance to work with Nicole - somebody who can have your back, and watch you, and give you extra steps ahead, that makes ALL the difference in the world. I’m really lucky that I know Nicole -- she’s going to be a life-long friend!”
Dr. Sandra Lee, Host, "Dr. Pimple Popper" for TLC
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![Leah Rothman, host of The Real Killer podcast, with glasses and dark hair wearing a bright pink turtleneck sweater.]()
"If you are looking to take your media skills to the next level quickly - I strongly recommend working with Nicole!"
Leah Rothman, Host + Executive Producer, "THE REAL KILLER" Podcast for iHeart Radio
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![Smiling woman, Kelly Edwards, HGTV host of Design on a dime, with long blond hair]()
"If you ever have the chance to work with Nicole - she is the real deal. Do not pass it up!”
Kelly Edwards, Designer | Host, "Design on a Dime" for HGTV
Sick of the social media rat race?
Shortcut your success.
Save time and energy.
Relax in the confidence of having a mentor to advise, coach, and challenge you to achieve your biggest dreams in the media and beyond.
Experience the magic of having a media coach and consultant to light the way!
Private Mentorship is OPEN now.
Still have questions?
The most successful entrepreneurs and CEOs in the world work with coaches and mentors - people from all walks of life, in all industries.
From Oprah Winfrey, Richard Branson, Steve Jobs, Serena Williams, Chuck Liddell, Eric Schmidt, Leonardo DiCaprio, Barack Obama, to Bill Gates, Sheryl Sandberg, Christian Ronaldo, Hugh Jackman, and so many more…
Why not YOU?
If you’re seriously considering media mentorship, I offer FREE consultations where we’ll explore your goals and dreams, talk about how it all works, and explore how different things can be in the next 3-6 months of working together.
I’ll cover all the ways we can work together and what you’ll receive, go over cost and payment plans, and answer any and all questions you have to enable to you to make the right decision for you.
If you’re ready to try something different, and stop going at this alone - let’s chat!
Stay in touch!
